THE MARKET STRUCTURE OF THE MOBILE OPERATING SYSTEM INDUSTRY

Authors

  • Saidov Khabibulla Shavkat ogli Tashkent State University of Economics Student of the Faculty of Finance and Accounting,

DOI:

https://doi.org/10.51699/ijbde.v2i7.2283

Keywords:

smartphones, application programs, market share, IOS, Android

Abstract

Miller (2021) refers to smartphones as the “Transportal Home”, describing smartphones as a place where we live, rather than as a device that we use. Today, smartphone users tend to concentrate on tasks rather than individual apps. To accomplish their goal, frequently they simply combine bits of various apps. The application programs are managed by operating systems (OS), so each mobile phone has OS.

This literature review is going to discuss the main aspect of the market structure such as market share, consumer preferences, and the behavior of the operating system producers. Additionally, this paper examines the Stackelberg model of oligopoly to determine why competition among these mass-market operating system companies creates an oligopolistic market.

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Published

2023-07-26

How to Cite

Saidov Khabibulla Shavkat ogli. (2023). THE MARKET STRUCTURE OF THE MOBILE OPERATING SYSTEM INDUSTRY. International Journal of Business Diplomacy and Economy, 2(7), 219–223. https://doi.org/10.51699/ijbde.v2i7.2283

Issue

Vol. 2 No. 7 (2023): IJBDE

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.