NWOGU, D. C. U. K. . . Brand Personality and Customer Loyalty of Soft Drink Industries in Rivers State. International Journal of Business Diplomacy and Economy, [S. l.], v. 2, n. 6, p. 118–141, 2023. DOI: 10.51699/ijbde.v2i6.2090. Disponível em: https://inter-publishing.com/index.php/ijbde/article/view/2090. Acesso em: 20 may. 2024.